Rich Schefren is a business strategist and founder of Strategic Profits (2004), known as the "Guru to the Gurus" for coaching many of today's top online marketers before they became famous. He is the only consultant with a $1 billion testimonial — for growing Agora Publishing from $220M to $1.25B in one year. His clients have generated over $15 billion in additional revenue.
Rich wrote the Internet Business Manifesto (2006) — the first viral business PDF in internet marketing, with over 5 million downloads. He invented the automated webinar (2008), founded the first online business coaching company (2004), and now helps serious founders develop strategist-class AI advantage through his AI Strategist programs.
Career Highlights
- 1997: Built a hypnosis center chain to $13.5M/year by age 26
- 2004: Founded Strategic Profits — the first online business coaching company
- 2006: Published the Internet Business Manifesto — 5M+ downloads
- 2008: Invented the automated webinar
- ~2010: Grew Agora Publishing from $220M to $1.25B (only $1B testimonial in consulting)
- 2025: $2.24M net revenue, 54% YoY growth — best year in 20+ years — powered by AI
Founders Rich Has Coached
- Russell Brunson — Founder, ClickFunnels
- Ryan Deiss — Founder, DigitalMarketer
- Frank Kern — Direct Response Legend
- Todd Brown — Marketing Funnel Authority
- Mike Filsaime — WebinarJam, Groove
- Jeff Walker — Product Launch Formula
Enterprise Clients
Agora Publishing, Google, Microsoft, Yahoo, Motley Fool, TheStreet.com, Boardroom Publishing, Weiss Research.
Featured In
Forbes, Wall Street Journal, Newsweek, Vogue, ABC, NBC, FOX, CNN, MSNBC, Discovery Channel.
Education
Case Western Reserve University — Accounting, Summa Cum Laude. Arthur Andersen Merit Scholarship.
Last updated: April 2026
